Prune Me Before You Increase Me



I’ve been thinking a lot about preparing for the “more” God has for me in my business.

More resources to steward.

More of whatever God has for this growth season of my entrepreneurial journey.

But I’ve realized something uncomfortable:

God’s preparation for more might begin by giving me less.

Jesus gives us this strange picture in John 15.

“He cuts off every branch in me that bears no fruit, while every branch that does bear fruit he prunes so that it will be even more fruitful.”
— John 15:2

A branch is producing fruit.

And what does the gardener do?

Not because it’s failing.

That’s different from how I naturally think as an entrepreneur.

When something works, I want more of it.

When I see an opportunity, I want to pursue it.

When I have an idea, I want to build it.

When someone approaches me about another venture, my entrepreneurial brain immediately starts figuring out how we could make it work.

For years, I thought my ability to carry many things was one of my greatest strengths.

Different projects inside each of them.

And technically, I could carry a lot of it.

But eventually I learned a painful lesson:

Just because I have the capacity to carry something doesn’t mean I’m called to carry it in this season.

One of the hardest examples was a nonprofit I started after my brother passed away.

My brother died in 2008. He was 33. I was 28.

We had plans together. Suddenly those plans were gone.

A couple of years later, I started a nonprofit connected to that experience. We raised money and took medical students on medical mission trips.

I did it for more than a decade.

Not because the mission was bad.

Not because helping people was wrong.

Not because honoring my brother didn’t matter anymore.

I had to let something good go because I was beginning to understand what season I was in.

My staffing company needed me.

And every hour I gave somewhere else was an hour I couldn’t give to the thing God seemed to be growing right in front of me.

I’ve experienced something similar with Daily Godpreneur.

I have a vision for what this could eventually become.

I believe there’s a future season where I’ll spend much more of my life teaching, speaking, coaching, and helping Christian entrepreneurs.

I’ve tried pressing PLAY on that calling before.

I’ve built things around it.

And eventually I had to admit:

I don’t think it’s time yet.

But something changed when I stopped interpreting waiting as abandoning the calling.

Maybe this current season isn’t delaying the next one.

Maybe it’s preparing me for it.

Maybe the company I’m building today is producing the stories I’ll teach tomorrow.

Maybe today’s leadership challenges are producing tomorrow’s wisdom.

Maybe today’s mistakes will become tomorrow’s lessons.

Maybe God isn’t saying no.

Maybe He’s saying: Not yet. Carry this first.

That’s why I’ve started thinking differently about “more.”

We usually imagine more as addition.

But before my Camino this year, I’m starting to wonder whether God’s pathway toward more might actually involve subtraction.

Jesus says the Father prunes fruitful branches so they can become more fruitful.

The branch loses something…

Maybe that’s what God is doing with me.

And maybe that’s what He’s doing with some other entrepreneurs reading this.

Perhaps the question before the next season isn’t:

“What else can I add?”

“What needs to be removed?”

What responsibility am I carrying because nobody else can do it—or because I don’t trust anybody else to do it?

What opportunity am I pursuing because God called me to it—or because my ego likes being needed?

What project belongs to my future but is stealing energy from my present?

What good thing has become the enemy of the thing I’m actually assigned to right now?

What am I carrying simply because…

As I prepare for Camino, that’s becoming part of my prayer.

Because this year I’ll actually be carrying my backpack.

And before you walk hundreds of kilometers carrying everything on your back, you become very interested in one question:

Does this really need to come with me?

Every unnecessary ounce eventually matters.

I’m starting to think the same thing may be true spiritually.

I don’t just want God to strengthen my back.

I want Him to examine my backpack.

Father, prune me before You increase me.

Show me the good things I’ve confused with assigned things.

Give me the courage to put down what belongs to another person, another season, or another version of my life.

And if You are preparing me for more, don’t just increase what I can carry.

Teach me what not to carry.

Because maybe preparing for more doesn’t begin with picking something else up.

Maybe it begins with finally putting something down.



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Preparing for the More God Has for Me



I’m preparing to walk the Camino de Santiago again.

But this year feels different.

Last year, I walked the Camino without carrying my full backpack. This year, I’m carrying it.

And lately, I haven’t been able to shake the feeling that there’s something spiritual in that.

I feel like God is preparing me to carry more.

I have big dreams for my company. I genuinely believe we’re just getting started. I can see a future where the company is two, three, maybe even ten times the size it is today.

And for a long time, I think I would have looked at all of that and simply thought:

But I’m starting to understand something.

If God gives me more, I’ll have to carry more.

More employees means more people whose livelihoods are affected by the decisions I make.

More revenue means more money to steward wisely.

More leaders means becoming a better leader myself.

More influence means greater responsibility for how I use it.

More opportunity means needing greater discernment about what to say yes to—and probably even more importantly, what to say no to.

More doesn’t just require a bigger company.

More requires a different me.

That’s what has been on my heart as I prepare for this Camino.

“God, prepare me to steward more.”

Because what good would it be for God to increase my territory faster than He increases my capacity to steward it?

I’ve spent years thinking about how to grow businesses.

Strategies. Sales. People. Systems. Marketing. Leadership.

But maybe the most important preparation for the next level of my business isn’t another business strategy.

Maybe it’s the preparation of the man leading it.

That’s why I’m dedicating this year’s Camino to a question:

Who must I become to faithfully steward what God may entrust to me next?

I’m going to carry that question with me across Spain.

And maybe there’s something fitting about asking it with a backpack strapped to me.

Because I’m beginning to realize that preparing to carry more isn’t necessarily about becoming strong enough to pile more things onto my back.

Some things probably need to come off.

Maybe God needs to teach me to delegate more.

Become a better husband and father.

Strengthen my spiritual disciplines.

Confront weaknesses in my character.

Let go of things that belong to another season.

Stop being necessary in places where my ego likes being necessary.

Depend on Him more deeply.

That’s very different from the message entrepreneurship often teaches us.

Look how much I can build.

Look how much I can handle.

Look how hard I can work.

Look how much I can carry.

But I want the next season of my life to tell a different story:

Look what God enables me to carry.

And maybe that’s what this Camino is really going to be about.

I’m not walking across Spain asking God to give me a 10X company.

I’m walking into this pilgrimage believing there may be more ahead and asking God to prepare me for His definition of more.

Because His more may not just be more revenue.

It may be more surrender.

And perhaps even less of some things so I have room to carry what actually matters.

So this year, before I put the backpack on, I’m praying:

God, prepare me for Your more—not merely my definition of more.

And before You entrust me with more to carry, show me what needs to change in the man carrying it.

That’s what I’m taking with me on the Camino this year.

We’ll see what God does with it.



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Episode 369 – If Gen Z Won’t Come to Church, Meet Them Online Instead | Sean Dunn


Podcast episode

Episode 369 – If Gen Z Won’t Come to Church, Meet Them Online Instead | Sean Dunn

Host Justin Forman sits down with Randy Alcorn—author of 65 books including the bestselling Treasure Principle and Heaven—for a conversation that will upend some of the most common misconceptions entrepreneurs carry about rewards, happiness, holiness, and what work looks like in eternity. Recorded with the kind of candor that only comes from two people who genuinely love ideas, this episode digs into why so many Christians—especially driven, ambitious entrepreneurs—have quietly believed things about heaven and reward that simply aren’t in the Bible.

WATCH | LISTEN

EPISODE NOTES

What if everything you’ve believed about rewards, heaven, and happiness has been subtly—but profoundly—off? Randy Alcorn, author of Treasure Principle, Heaven, and 63 other books, sits down with Justin Forman to untangle decades of misplaced theology that has quietly shaped how entrepreneurs think about ambition, eternity, and the joy of their work.

From the Greek word behind “blessed” to Jim Elliot’s famous quote about gain, Randy brings his signature precision and warmth to questions that matter deeply for anyone building something for the long run. Discover why God’s law of rewards isn’t a concession to selfishness—it’s an invitation from a Father who delights in generosity. And find out why the new earth may have more in common with your best workday than with a worship set that never ends.

Whether you’re picking up Treasure Principle for the first time or returning to it after years, this conversation will give you the eternal perspective to see your work, your money, and your calling differently.

Chapters:

00:00 Opening: Happiness, holiness, and a famous quote

01:15 Justin’s first encounter with Treasure Principle

02:04 How Treasure Principle came to be—and its unexpected reach

03:20 The context of rewards: Where did we get off track?

04:31 The Protestant Reformation’s overcorrection on works

06:00 What we missed about rewards in Scripture

07:54 Entrepreneurs, ambition, and the balance of rewards

09:21 Are rewards built into creation—or just a sin problem?

13:24 “Well done”: Why refusing reward misses the point

15:08 FDE Foundation Groups Ad

15:26 Humbition: Humility meets ambition

16:28 Happiness vs. holiness—unpacking the real distinction

18:54 Why “God cares only about holiness” sounds spiritual but isn’t

19:03 The Greek word behind “blessed”—and what it actually means

23:04 It is more “happy-making” to give than to receive

24:01 How little it takes to miss so much

25:21 Ebenezer Scrooge: A picture of true conversion

28:07 Why are we afraid of joy?

28:17 Jim Elliot and the pursuit of eternal gain

30:09 The currency exchange: Alan Barnhart and lifestyle limits

31:10 The Barnhart family: Hummers vs. Kingdom giving

34:22 FDE for Teens Ad

35:26 What entrepreneurs get wrong about heaven

36:16 Bucket lists and the new earth

39:32 Bodies, resurrection, and what the new earth really means

41:13 What does work look like after the Fall is reversed?

41:46 Work before the curse—and what’s coming

44:43 The joy of activity and the myth of endless leisure

46:12 Randy’s writing rhythm: 11pm to 3am

48:28 Night owl by nature—from astronomy to authorship

49:25 Legacy vs. what you set in motion

50:19 The through line across 65 books: Eternal perspective

53:47 Justin’s closing encouragement: Pick up Treasure Principle

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More Episodes

Episode 369 – If Gen Z Won’t Come to Church, Meet Them Online Instead | Sean Dunn

Watch | Listen »

Episode 368 – What Entrepreneurs Get Wrong About Heaven | Randy Alcorn

Watch | Listen »

Episode 367 – Running a Business Inside a Maximum Security Prison | Pete Ochs

Watch | Listen »

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Episode 368 – What Entrepreneurs Get Wrong About Heaven | Randy Alcorn


00:00 Opening: Happiness, holiness, and a famous quote

01:15 Justin’s first encounter with Treasure Principle

02:04 How Treasure Principle came to be—and its unexpected reach

03:20 The context of rewards: Where did we get off track?

04:31 The Protestant Reformation’s overcorrection on works

06:00 What we missed about rewards in Scripture

07:54 Entrepreneurs, ambition, and the balance of rewards

09:21 Are rewards built into creation—or just a sin problem?

13:24 “Well done”: Why refusing reward misses the point

15:08 FDE Foundation Groups Ad

15:26 Humbition: Humility meets ambition

16:28 Happiness vs. holiness—unpacking the real distinction

18:54 Why “God cares only about holiness” sounds spiritual but isn’t

19:03 The Greek word behind “blessed”—and what it actually means

23:04 It is more “happy-making” to give than to receive

24:01 How little it takes to miss so much

25:21 Ebenezer Scrooge: A picture of true conversion

28:07 Why are we afraid of joy?

28:17 Jim Elliot and the pursuit of eternal gain

30:09 The currency exchange: Alan Barnhart and lifestyle limits

31:10 The Barnhart family: Hummers vs. Kingdom giving

34:22 FDE for Teens Ad

35:26 What entrepreneurs get wrong about heaven

36:16 Bucket lists and the new earth

39:32 Bodies, resurrection, and what the new earth really means

41:13 What does work look like after the Fall is reversed?

41:46 Work before the curse—and what’s coming

44:43 The joy of activity and the myth of endless leisure

46:12 Randy’s writing rhythm: 11pm to 3am

48:28 Night owl by nature—from astronomy to authorship

49:25 Legacy vs. what you set in motion

50:19 The through line across 65 books: Eternal perspective

53:47 Justin’s closing encouragement: Pick up Treasure Principle



Source link

Episode 367 – Running a Business Inside a Maximum Security Prison | Pete Ochs


00:00 Intro: Ask the owner

01:08 Who is Alan Barnhart? Hobbies, backpacking & Kilimanjaro

03:28 Date nights, Scrabble & real popcorn

04:14 Growing up in the family business

05:38 The faith and work conversation: Seeds of stewardship

06:46 Early generosity: Ethiopia, World Vision & cassette tapes

08:06 Coming back to the family business fired up for Jesus

09:17 Two biblical convictions: Stewardship and fear of wealth

10:02 Jesus warned about wealth more than anything else

11:56 The early decision: Capping the lifestyle before it started

13:29 What was God doing? Alan pushes back on his own story

14:47 The first time Justin heard Alan’s story

16:40 Why they made these decisions for self-preservation, not spirituality

18:21 Money as a tool of the enemy

19:17 The question everyone asks: “What’s the number?”

22:53 The hardest conversations: Raising kids with a capped lifestyle

25:20 Kids, inheritance, and expectation management

27:34 Is the world more greedy today?

29:36 Why they didn’t tell their story for the first 15 years

32:58 The stewardship of your story

34:47 Collaborative giving: From reactive to strategic

36:54 The shift: From emotional giving to data-informed, spirit-led

38:37 The danger of giving to what makes you feel good

41:10 Why collaboration is a necessity for hard places

43:54 The 35-year-old entrepreneur: How to give intentionally without 30 staff

44:40 The arc of the faith and work movement: 1980s to now

46:06 The compounding impact of giving now vs. later

47:59 Closing word of encouragement

50:01 Katherine and Alan’s full story (Generous Giving video)



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Episode 366 – He Built a $400M Company… Then Gave It Away | Alan Barnhart


00:00 Intro: Ask the owner

01:08 Who is Alan Barnhart? Hobbies, backpacking & Kilimanjaro

03:28 Date nights, Scrabble & real popcorn

04:14 Growing up in the family business

05:38 The faith and work conversation: Seeds of stewardship

06:46 Early generosity: Ethiopia, World Vision & cassette tapes

08:06 Coming back to the family business fired up for Jesus

09:17 Two biblical convictions: Stewardship and fear of wealth

10:02 Jesus warned about wealth more than anything else

11:56 The early decision: Capping the lifestyle before it started

13:29 What was God doing? Alan pushes back on his own story

14:47 The first time Justin heard Alan’s story

16:40 Why they made these decisions for self-preservation, not spirituality

18:21 Money as a tool of the enemy

19:17 The question everyone asks: “What’s the number?”

22:53 The hardest conversations: Raising kids with a capped lifestyle

25:20 Kids, inheritance, and expectation management

27:34 Is the world more greedy today?

29:36 Why they didn’t tell their story for the first 15 years

32:58 The stewardship of your story

34:47 Collaborative giving: From reactive to strategic

36:54 The shift: From emotional giving to data-informed, spirit-led

38:37 The danger of giving to what makes you feel good

41:10 Why collaboration is a necessity for hard places

43:54 The 35-year-old entrepreneur: How to give intentionally without 30 staff

44:40 The arc of the faith and work movement: 1980s to now

46:06 The compounding impact of giving now vs. later

47:59 Closing word of encouragement

50:01 Katherine and Alan’s full story (Generous Giving video)



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Episode 365 – If God Owns It All, How Should You Build a Business? | Ron Blue


00:00 Opening: The grocery CEO in the trailer park

01:09 FDE Podcast Intro

01:21 God’s mega-trends: Seasons of stewardship

02:44 Money as ministry, not a program or product

03:57 Upstream vs. downstream: What stewardship really means

07:06 Ron Blue the serial entrepreneur: A flyover

07:45 Giftedness discovered: Taking the complex and making it simple

08:18 Starting the accounting firm: Serving Main Street

10:04 Hiring the person who finished first on the CPA exam

11:11 Building a platform for other people’s ministry

12:04 What entrepreneurship actually takes: 10 years

13:07 When no one equated the Bible with money

14:38 Enough money in evangelical hands to fund the Great Commission

15:10 The three most important questions: Who owns it? How much is enough?

16:07 The finish line is contentment, not a number

17:21 John Steinbeck’s prophetic 1959 letter on American abundance

18:34 NBA salaries then vs. NFL today: A culture of more

19:16 The devastating realization that a billion dollars doesn’t satisfy

20:18 Contentment as a choice, not a calculation

21:50 The ATM church vs. the platform business

22:49 Surrender doesn’t mean sell: Stay in the fight

23:14 The heart surgeon in the million-dollar home

24:26 Reversing the question: What does God think?

25:50 The grocery CEO and the trailer park

27:11 The church has more resources than any generation in history

28:06 Satan’s strategy: Push you over the edge with abundance

29:08 Money, success, significance, security—why none of them deliver

30:37 Hard vs. impossible: Serving God and mammon

30:53 Succession planning: The firm is more important than the founder

31:19 Building in equity vesting from day one

32:20 Called into ministry with only 35% vested

33:22 Family succession and treating children uniquely

35:09 Do your giving while you’re living

36:04 Does it bother you that you’re not participating in the value?

37:15 NCF gave away $3.5 billion; Blue Trust clients gave $500 million

38:37 The boy with the loaves and fishes

38:56 Blue Trust’s counter-cultural growth: 17% compounded in 4 years

40:48 God’s math on a spreadsheet

41:31 The rise of faith-driven investing

43:26 From stewardship to a full Kingdom ecosystem

44:32 Flying in the face of worldly values

44:50 Where to start: Ask “Who owns it?”

46:12 Holding it with an open hand

47:21 God makes the waves—what a gift to ride them together

47:33 Closing encouragement from Justin



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Episode 364 – Church Planting Secrets Every Entrepreneur Needs | Dave Ferguson


00:00 Opening: Pastors + entrepreneurs can solve the world’s greatest problems

00:55 Introducing Dave Ferguson and the New Thing Network

01:41 Starting a church on the back of a napkin

02:39 From one church to 30,000: The network model that changed everything

03:39 Defining “movement”—when does something tip?

05:38 The “chaortic” principle: vision, values, and controlled chaos

06:34 Leadership, control, and the maturation of a movement

07:01 Inflection points: The first church plant and the multiplication breakthrough

10:22 Reproducing networks—the backbone of movement

12:26 Church planters and entrepreneurs: Same wiring?

13:26 What entrepreneurs and church planters share

14:53 The darkness that keeps pastors and entrepreneurs apart

16:03 Breaking down the intimidation factor on both sides

17:47 FDE Church Partnership announcement

18:35 Barna data: When pastors and entrepreneurs come together

19:28 Justice Deposits: A pastor-entrepreneur collaboration that made history

20:45 Is the church waking up to the entrepreneurial opportunity?

21:47 The “how moment”—entrepreneurs as the bridge to every domain

23:02 Flipping the door: Pastors entering the entrepreneur’s world

23:40 Going wide AND deep: The four Rs framework

25:41 Inside Multiplier: Dave’s new book and its framework

27:08 FDE Foundation Groups announcement

27:55 Making frameworks sticky—and why it matters

29:23 The Multiplier framework: “It’s in you”

30:33 The drift problem—and why healthy leaders finish strong

32:40 RPMS: The four daily gauges every leader needs

34:16 Entrepreneurs love a great dashboard—this is yours

35:04 Building faith-driven entrepreneurship that doesn’t repeat history

37:45 Four external practices: Make disciple-makers

38:27 73% of Jesus’ time was with a few—what that means for your leadership

39:36 Leadership development over HR programs

40:52 Establishing spiritual communities and mobilizing new leaders

41:52 Launching church expressions—simpler than you think

42:41 50 micro-expressions of church inside Amazon

43:17 Mission-first community: The nuclear power source

44:41 Rick’s story: A salesman plants an all-abilities church

47:09 Missional imagination vs. checklist Christianity

47:53 Closing: Pastors and entrepreneurs bringing redemptive imagination together



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Episode 362 – How Hobby Lobby Built an $8B Business Without Losing Its Soul | David Green


00:00 Introduction: The MyPad CEO

02:27 David’s trusty MyPad technology

04:06 Tech observations from an analog CEO

04:54 From pastor’s son to retailer

06:14 The five-and-dime dream

06:27 Why frames? The $600 loan story

08:18 Mark and Steve: The first employees at 7 cents per frame

09:27 From 600 square feet to $8 billion

10:43 The black sheep finds his calling

12:44 The pivotal $30,000 moment

15:14 Being anointed as a retailer

16:03 What it means to be a merchant

18:56 The faith that went to the Supreme Court

21:36 Family unity in crisis

22:50 Doing right over doing profitable

24:54 Being bold about faith from day one

25:47 Why he still needs a job at 84

27:36 Learning generosity from pastor parents

30:47 Making eternal purpose normative

33:32 Creating the family constitution

36:35 48 and counting: All in Oklahoma City

37:43 The wealth that could ruin everything

40:55 Telling the story to inspire others

43:39 Finding the best places to give eternally

46:55 The danger of “I earned it” thinking

48:45 Legacy in a thousand-year framework

50:30 Closing thoughts on faithfulness



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Episode 361 – How Dude Perfect’s Parents Raised Kids With Strong Faith | Larry & Diann Cotton


00:00 Introduction: Behind the Dude Perfect phenomenon

01:09 Welcome and setting the stage for parenting entrepreneurs

01:58 The Dude Perfect origin story (video segment)

14:52 Meeting Larry and Diann Cotton

15:46 The differences between their three children

17:14 Early signs of Catherine’s artistic gifting

19:20 How the boys invented new games constantly

19:57 Noticing unique differences between twins Coby and Cory

21:53 Avoiding competition, encouraging collaboration

22:32 When hobbies became potential careers

24:10 College paths: A&M for the boys, Baylor for Catherine

25:24 The one class that changed Catherine’s trajectory

26:30 How Catherine’s business started with one wedding dress drawing

28:02 The Good Morning America morning: Every parent’s surprise

29:00 Larry’s first reaction: “You’re ruining the shingles!”

30:10 When did this become more than just a moment?

31:33 The sequence of viral videos during college

34:31 The Sports Center moment in a Raleigh pizza place

35:11 Early opportunities to share faith at Catalyst Conference

36:31 Larry and Diann’s vocational ministry journey

39:34 Realizing their kids’ platforms were different—but still ministry

40:30 The diverse opportunities their children’s work created

44:12 No divide between secular and sacred

45:19 Why early public faith declarations matter

48:43 Stating your why grounds your identity

49:41 The loneliness of entrepreneurship: Catherine’s solo journey

51:08 The boys’ isolation during the startup year

53:12 Advice for parents seeing non-traditional paths in their kids

54:12 Diann: “God is writing their unique story”

55:25 The arrow principle: Training according to their bent

56:30 Praying Proverbs 30: Neither poverty nor riches

57:48 Living in healthy tension as entrepreneurs

59:40 Not fixing problems but walking through them together

01:01:25 Closing: Faith-Driven Entrepreneur for Teens resource



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